The page uses Browser Access Keys to help with keyboard navigation. Click to learn moreSkip to Navigation

Different browsers use different keystrokes to activate accesskey shortcuts. Please reference the following list to use access keys on your system.

Alt and the accesskey, for Internet Explorer on Windows
Shift and Alt and the accesskey, for Firefox on Windows
Shift and Esc and the accesskey, for Windows or Mac
Ctrl and the accesskey, for the following browsers on a Mac: Internet Explorer 5.2, Safari 1.2, Firefox, Mozilla, Netscape 6+.

We use the following access keys on our gateway

n Skip to Navigation
k Accesskeys description
h Help
Skip to main content
Grand Valley State University    
 
    
 
  Nov 22, 2017
 
2015-2016 Undergraduate & Graduate Catalog [Archived Catalog]

[Add to Portfolio]

MKT 456 - Sales Management


Application of management functions to the selling structure and sales problems of companies. Behavioral and quantitative disciplines are used in case study analyses. Organizing sales operations, sales planning, analysis, and evaluation are covered. Offered fall and winter semesters. Prerequisite: MKT 356 or permission of instructor.

Credits: 3




[Add to Portfolio]