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Grand Valley State University    
2017-2018 Undergraduate & Graduate Catalog 
  Sep 21, 2018
2017-2018 Undergraduate & Graduate Catalog [Archived Catalog]

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CAP 325 - Advertising and Public Relations Ethics and Law

Examination of ethical principles and key categories of law as applied specifically to the advertising and public relations professions. The course includes an overview of classical ethical viewpoints and applications to the contemporary practice. Key legal concepts and cases relevant to advertising and public relations are also discussed. Course offered fall and winter semesters. Prerequisites: CAP 210 and CAP 220.

Credits: 3

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