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Grand Valley State University    
2011-2012 Undergraduate & Graduate Catalog 
  Jul 20, 2018
2011-2012 Undergraduate & Graduate Catalog [Archived Catalog]

Bachelor of Business Administration in Management

Requirements for the B.B.A.

Required Business Electives

Three upper-division Seidman courses are not applied to the major, minor, or cognate (9 credits total). However, these courses can be applied toward a second business major.


Students may elect nonbusiness or business courses to fulfill their elective course requirements. However, at least 60 hours of the total program must be in nonbusiness courses. Students may apply up to six hours of internship and independent research credit, in any combination, toward their degree requirements. Business majors may not take any of the major or cognate courses, except the internship, on a credit/no credit basis. Lower-division economics courses and economics courses used in the B.B.A. cognate are counted as nonbusiness credit.

Requirements for a Major in Management

General Management

This 18-credit-hour emphasis is recommended for students interested in more diverse areas of management and allows for combining interests in areas such as human resource management, organizational information systems and operations management by selecting from a range of courses.

Required Courses:

Business core and six additional management courses at or above the 300 level.

Human Resources

Study in the area of human resources emphasizes the management of the relationship between an organization and its employees. Business, non-profit, government, and union organizations all need specialists who are trained to respond to employee concerns, administer labor and employment laws, and design policies dealing with diversity and equal opportunity, recruiting and selection, training, performance appraisal, compensation, benefits, discipline, and labor negotiations.

Operations Management

This emphasis is designed to prepare a student in the technical and strategic aspects of producing goods and services. Operations Management involves the application of managerial, quantitative, and computer skills to areas of quality assurance, inventory management, forecasting, and scheduling, with the goal of giving students the tools to effectively manage service and manufacturing operations. SAP, the enterprise resource planning (ERP) software, is integrated into the majority of the operations management courses.

Required Courses:

Business core and the following:

Management Information Systems

The MIS emphasis provides students with the appropriate knowledge and skills to define, design and develop Management Information Systems in modern businesses. In addition, it provides them with specialized skills in the area of Enterprise Resource Planning systems. This specialization provides a strong technical background, but emphasizes the business knowledge and analytic skills necessary to successfully plan and implement such systems.

Management Program Description

Click here for the program description.